TV Marketing Menedzser
Állás kategória: Marketing / PR
Helymeghatározás: Budapest, Pest
Alkalmazás típusa: Full time - teljes munkaidő
Pozíció szint: Vezető Bér: Versenyképes Ft havi
Foglalkozási terület(ek):
Marketing / PR : Márka / Brand / Termékmenedzser, Vállalati marketing specialista, Fogyasztói marketing specialista
Munkaköri leírás:
- Managing several marketing tasks for international TV channels within the CEE2 region, organizing marketing campaigns, overseeing PR and B2B (excl. trade marketing) activities, other communication campaigns and events. Planning, preparing, executing, and following up all O&O marketing and reviewing licensee activities.
- Reporting to Head of Content Emerging Market
- Preparing, supervising and executing the annual marketing strategy
- Increasing the brand awareness of CEE2 channels in 14 EEuropean countries.
- Event marketing – consumer and B2B, excluding trade events for all brands
- Responsibilities for cross countries (14 countries in EEurope) and cross portfolios( four main thematic TV channels)
- Supervising the O&O and licensee consumer marketing and pr (excl. trade marketing)
- Planning and executing ATL/BTL campaigns, creating and executing company barter strategy
- Program marketing (campaigns, games, any other marketing activities supporting programs)
Elvárások:
- Strategic management (marketing) - Knowledge of the latest marketing strategy (ATL, BTL) planning methods and confident usage of them.
- Excellent Self Starter having two member team
- Understanding Tribal marketing and Social media
- People management skills and experience -
- Charismatic leader with long term enthusiasm. The candidate has great awareness of own weaknesses and strengths. She/he can manage and lead people, possesses several years of management experience. Is familiar with different management styles and trends, uses at least two of them confidently, can motivate her/his colleagues, keep their performance on a desired level. She/he is part of her/his strong team. She/he has a positive way of thinking, can handle stress, can communicate clearly, is outstandingly responsible, can affect people around her/him easily, people are happy to listen and to follow her/him.
- Foreign language knowledge - Both oral and written English knowledge on a negotiation level.
- Presentation skills - She/he is both aware of the content and the frame of the presentation, does use several supporting material (sw, excel, etc...). Her/his presentations are enjoyable, interactive, can influence the audience immediately.
- High level of education - College/university degree in related field
- Knowledge of the media sector - She/he is familiar with the media market and its participants, the power relations and the applied technologies, has wide range of relationships
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